Effective Date: Updated January 18th, 2026

Introduction

Wellberry Health (“Wellberry,” “we,” “us,” or “our”) is a Direct Primary Care and wellness practice providing membership-based healthcare services, wellness programs, and medical weight loss support. We are committed to protecting your privacy and safeguarding your personal and health information. This document explains how we collect, use, disclose, and protect information when you visit our website, submit forms, schedule appointments, engage in marketing communications, or receive services from us. By using our website or services, you agree to the practices described in this document.

Information We Collect

Personal Information

We may collect personal information you voluntarily provide, including your name, email address, phone number, mailing address, date of birth, payment or billing information, and information submitted through contact forms, booking tools, lead forms, questionnaires, or direct communications.

Health and Wellness Information

If you request or receive medical, wellness, or weight loss services, we may collect health-related information necessary to provide care, including medical history, lifestyle information, biometric data, or treatment-related information. This information may constitute Protected Health Information (PHI) and is handled in accordance with applicable healthcare privacy laws, including HIPAA where applicable.

Automatically Collected Information

When you visit our website, we may automatically collect information such as IP address, browser type, device information, pages visited, time and date of visits, referring URLs, and interactions with advertisements or site content. This information is used for analytics, security, website optimization, and marketing performance measurement.

How We Use Your Information

We use collected information to provide Direct Primary Care, wellness, and weight loss services; schedule appointments and consultations; communicate regarding memberships, services, or programs; process payments and manage subscriptions; respond to inquiries and customer support requests; deliver educational or wellness-related content; improve website performance and marketing effectiveness; and comply with legal, healthcare, and advertising requirements.

Advertising and Tracking Technologies

We may use advertising and analytics tools such as Meta (Facebook and Instagram) pixels, Google Analytics, and Google Ads conversion tracking to measure website traffic and advertising performance. We do not use advertising data to diagnose, treat, or make medical decisions. We do not sell personal or health information, we do not share PHI with advertising platforms, and we do not target advertising based on specific medical conditions.

HIPAA Compliance and Protected Health Information

Wellberry Health complies with the Health Insurance Portability and Accountability Act (HIPAA) where applicable. We use and disclose PHI only as permitted or required by law, including for treatment, payment, and healthcare operations. We maintain reasonable administrative, technical, and physical safeguards designed to protect the privacy and security of PHI. Patients may receive additional notices describing their HIPAA rights in more detail.

Information Sharing

We do not sell your personal information. We may share information with healthcare providers involved in your care; third-party service providers such as billing, scheduling, CRM systems, analytics platforms, or email communication tools; business associates under confidentiality agreements; and government or regulatory authorities when required by law. All third parties are required to protect your information and use it only for authorized purposes.

Cookies and Website Technologies

We use cookies and similar technologies to enable website functionality, measure site performance, improve user experience, and support advertising and analytics efforts. You may control cookie preferences through your browser settings, though disabling cookies may affect certain website features.

Communications and Marketing

If you provide your contact information, we may send appointment reminders, service or membership updates, educational wellness content, or promotional messages. You may opt out of marketing communications at any time, though transactional or service-related communications may still be sent.

Data Security

We take reasonable measures to protect your information from unauthorized access, loss, misuse, or disclosure. However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.

Your Privacy Rights

Depending on applicable law, you may have the right to request access to your personal information, request corrections, request deletion of non-medical information, and opt out of marketing communications. Medical records are subject to healthcare record retention laws and may not be eligible for deletion.

Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites, and we encourage you to review their privacy policies.

Children’s Privacy

Our services are not intended for children under the age of 13 without parental consent. We do not knowingly collect personal information from children without appropriate authorization.

Our Legal Responsibilities

Wellberry Health is required by law to maintain the privacy of Protected Health Information, provide notice of privacy practices, and follow the terms of this document.

Changes to This Policy

We reserve the right to modify this Privacy Policy and HIPAA Notice at any time. Updates will be posted with a revised effective date. Continued use of our website or services constitutes acceptance of the updated policy.

Contact Information

If you have questions about this Privacy Policy or our privacy practices, please contact Wellberry Health at 333 S Woodruff Ave, Idaho Falls, ID 83401, email [email protected], or phone 208-413-7917.